Viceland Fashion

Viceland Fashion

Posts Tagged ‘lady gaga’

STUDENT FASHION ON REAL PEOPLE

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Coat and umbrella by Gemma Clements

We aren’t the first magazine to ask: What if you put fashion students’ wildest flights of fancy on ordinary people going down the shops? Nor will we be the last. But the results are always pretty funny and weird. The last time we saw this was about seven years ago in Sleazenation. It looked daft and shocking then, but after Boombox and Lady Gaga it’s not that difficult to imagine postmen walking around in this sort of space-age fancy dress. So maybe this type of fashion stunt is less of a joke and more of an indication of Primark in 2012.

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Mental knitting

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Craig Lawrence has said that being a knitwear designer is way more inventive than designing straightforward fashion, because he doesn’t need to depend on textiles from someone else – he can start at zero, build from there and go mad. Saying Lady Gaga likes something feels really mainstream but, bizarrely, she interviewed Craig in Manchester and you’ll be surprised by how much the of a thinker the singer is. Gaga reckons she likes the “philosophy of Craig’s clothes”. Hmmm. Maybe the key is understanding that a lot of fashion is a bit like sex and dancing, and not rational. Craig replies he’s into “the spontaneity of his knitwear” and that he often doesn’t know where he’s going to end up. Maybe this is some sort of fashion equivalent of taking a pill and coming round while trying to work out who you’re having sex with. See Craig’s latest film and collection here. Read more »